The history of PISSEI began in 1978 in Italy and more precisely in Tuscany, at the doors of Florence, when it was born under the name of “Ellegi".
The continuous path of evolution began with the production of sportswear and then moved and specialized in custom cycling apparel for teams and amateur groups within our Custom Lab.
In 2006 the company changed name to the current one, "PISSEI”, and in 2019 the transition to the current ownership made the vision change to a more global one.

Combining the highest quality standards and technologies with unique design is the mission andheart of PISSEI.
With an incredible focus on innovation, PISSEI is constantly perfecting its designs and materials, incorporating the latest advances in fabric technology to provide the cyclist with optimal comfort and performance.
Attention to each and every detail is the result of a continuous development work to create the ideal equipment.
We continually search for the perfect fabric that can guarantee the highest performance in terms of aerodynamics, comfort and lightness, and make sure that the garments are sewn around the cyclist's body.

We strive for improving our products everyday.Our R&D dept, split between Tuscan and Cremona plants, daily studies new technologies, fabrics and construction methods to improve the fit season by season.
Supported by the pro teams we test our news before releasing, granting extreme reliability to the final customer.

Tested to be the pro peloton’s fastest suit. Used by UAE Team Emirates and UAE Team ADQ. Developed on the body of each pro rider.

From the wind tunnel to the road, from the northern classics to the grand tours.
Tested in the most extreme racing situations by the UAE Team Emirates riders and the highest performing item available to the world's best athletes.
Chosen by Tadej Pogacar to take on the Tour De France 2023 and achieve victory in the one-day classics.
The hybrid road suit developed and produced by our Custom Lab exclusively for UAE Team Emirates combines the aerodynamic properties of a time trial suit with the comfort of use of a classic road suit.

From a small factory at the doors of Florence to winning the 2024 Giro d’Italia with Tadej Pogacar and UAE Team Emirates.
Back in December 2022 we started our World Tour journey with UAE Team Emirates right from our Custom Lab in Tuscany where the first team's Magistrale jersey prototypes were handsewn, dreaming of something big to be achieved together along the path.
In May 24, Tadej Pogačar gets the Maglia Rosa after 21 intense race days alongside his teammates and guardian angels: Mikkel Bjerg, Vegard Stake Laengen, Felix Grossschartner, Rafal Majka, Sebastian Molano, Domen Novak, Rui Oliveira.

Tadej Pogačar. Winner of Tour De France and Giro d'Italia 2024. 26 years after Marco Pantani's feat, Tadej wins Tour and Giro in the same season. PISSEI Italian heritage once again at the top of pro cycling together with UAE Team Emirates.

Writing the history of cycling, Tadej Pogačar conquers the World Championship in Zurich after a 100km solo breakway. What we called to be a dream, producing the World Champion jersey, becomes reality.